Great products start
with real problems

This book helps you look at the whole product picture from the point of view of your customers. For anybody looking for a powerfulframework to guide your product building, this is it.

Learn new design skills that will help you:

  • Chapter 1:


    This chapter features everything you should know about web typography, font classification, pairing fonts, text styling techniques, hierarchy, and reading experience. In the practice part, you will get to design the web typography style guide for your own project.

  • Chapter 2:


    You’ll learn about color theory, the color wheel, color schemes, and color psychology. In the practice part, I’ll show you how to choose colors and create the color scheme for your design project.

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  • 'Thank You! I didn't even need training. Man, this thing is getting better and better as I learn more about it. I STRONGLY recommend LandKit to EVERYONE interested in running a successful online business!'

    Jane ColemanCFO Tesla

    'If you want real marketing that works and effective implementation - LandKit's got you covered. Thank you for making it painless, pleasant and most of all hassle free!'

    Karen GrahamPR Space X
  • 'The very best. I like LandKit more and more each day because it makes my life a lot easier. I STRONGLY recommend LandKit to EVERYONE interested in running a successful online business!'

    Gary BoydWeb Developer

    'Your company is truly upstanding and is behind its product 100%. Since I invested in LandKit I made over 100,000 dollars profits. LandKit impressed me on multiple levels. I'd be lost without LandKit.'

    Jacqueline FowlerFreelancer

About the Author

Cynthia Robertson


Cynthia Robertson is a Senior Product Researcher at SoCanny. As SoCanny's first researcher, she works horizontally across teams at Intercom, making sure each product continues to match a customer’s job.

Frequently Asked Questions

How does the money back guarantee work?

If you’re not fully satisfied, I’m not satisfied. Use my contact page to send me an email and I’ll refund your money. It’s that simple.

What payment options do you accept?

I accept PayPal and all major credit cards.

How do I get the ebook after I purchase it?

Right after the purchase you’ll be redirected to the Designers Area of my website, where you can access all the files you’ve purchased and all the free design tools. You can come back anytime to the Designers Area and log in using your login and password created during the buying process.

What’s the ebook format?

The ebook is in a PDF format. PDFs can be easily opened from almost any device. I also want you to have a great experience while reading the ebook and make sure the design layout is static no matter what screen or software.

Do I need to know Photoshop?

The entire practice part of the ebook is based on using Adobe Photoshop. I would recommend that you know some basics. If you’ve never used Photoshop before, you can still learn from the design theory part, and many designing techniques I show in the practice part can actually be used independently from the software.

What Photoshop version should I use?

I would recommend to have at least Photoshop CS6. That’s the latest version where paragraph and character styles were introduced and they’re very useful. However, you can easily follow all the screenshots in the ebook even if your Photoshop is CS4. The interface hasn’t changed that much.

Will I learn how to code websites as well?

No. This guide is from the initial idea to the final Photoshop files only. So, it’s all about the design. Coding websites is a whole new subject.

See our other e-courses

Fundamental UI Design

by Jane Portman

Design Funnel

by Richard Holmes

Type Classification

by Michael Jones